Battle of the Smartphone Titans and the Death of Cameras

Over the weekend, I finally laid my hands on the new iPhone 7 Plus. It replaces my iPhone 6 which served my well for the last 2 years but seems to be showing problems (battery and Bluetooth issues).

I came across an interesting article recently on why Samsung’s Note 7 launch had become a disaster. All smartphone makers needed to constantly deploy cutting-edge technology in order to have an edge over Apple. The problem with this strategy : higher battery capacity is required and there is not enough time to fully test the new tech yet. Meanwhile, Apple has total control over its manufacturing process and they are able to fully ensure 100% compatibility of all components. By adopting new technology later (eg. OLED and iris recognition), they can harvest the best of well-proven platforms that had stabilised. Samsung’s Note 7 rush to be ahead had compromised on this process. Just like if you want to buy a DIY PC, combining the parts yourself is a risk that some components may not work well once you put the system together. One would rather buy a PC from, say Lenovo, as they would have tested them millions of times before mass manufacturing starts.

On the subject of taking photos, I realised that my trusty Canon S120 camera’s photos were getting more inferior to the ones taken by the newer iPhones. Up to now, I was still using a separate video and camera to film our vacations.

My iPhone 7 plus now will technically be able to do all that in a more superior way and also make phone calls, besides doing a dozen of other things more efficiently. Instead of thinking of upgrading to a new camera, an iPhone 7 will do just fine for me, thank you.

http://www.newyorker.com/business/currency/with-the-iphone-7-apple-changed-the-camera-industry-forever

 

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