Yes, tonight we will know what Apple will be launching next.
Tonight is where they do their marketing spin on new products, ahead of the year-end consumer buying spree. Interesting note : is it me or are all new phones and laptops starting to look like Apple nowadays?
What is known so far : iPhone 7 will do away with the audio plug, battery life will be 15% more and the 7+ will have a dual camera feature for better photos and videos. This is aimed at getting iPhone 6 owners to upgrade. 6S people should wait for another year as the rumoured 2017 model is expected to dazzle Apple fans even more as it will be the 10th anniversary of the iPhone next year. Improvements on the Apple Watch and the release of a new IOS is expected to be revealed tonight.
Samsung screwed up on its recent Note 7 launch due to the battery fault and the recall will probably dent its bottom line by at least $1.5 billion. Sony also launched its latest model this week but the initial market response was lukewarm.
My 6 is already giving me problems after 2 years. Bluetooth connectivity is patchy and shadows appear on the screen. The lifecycle of phones seem to be getting shorter and batteries don’t last as long anymore. A 7+ with its bigger battery and a new dual camera would be my new tech purchase this month 😉
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